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1/30/2013

Call Center Literature Review

Case Study of Servqual precedent in Airtel (IndiaIn a character reference study Kumar , S (2009 ) cites Bhartel India (Airtel ) as one of the largest communication networks in India with over 92 million subscribers as of 2009 . Kumar 2009 states that the company has make well in the face of stiff competition in the flooded market . It offers a myriad of operate including mend line serve , mobile services broadband services and has even ventured into digital television services .Bhartel India deals with long and petty distance communication services , and with a nationwide fiber optic backbone , it has been able to extend its services to individuals and enterprises entirely over India Kumar , S (2009 ) asserts that Bharti is a heavily foreign investing group with a number of ancillaries across the country . In addition , its tactical objective is to improve and enhance the crop of its operations , by establishing itself as leading service provider , through basic customer kick services .
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receipts quality is the main strategy for Airtel , with superior customer care practices emphasized on its employeesThe case study led to the terminus that Airtel was the best service provider in terms of firmness problems as shown by the Servqual method One of the generic characteristics of the Servqual model is reliability which leans on the ability to perform functions consistently and just now . The case study shows that Airtel was very reliable in the reactivity to calls and knowledge level of the workers being rated highly . The internet services were also voted as...If you want to get a full essay, invest it on our website: Orderessay

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