Managing Integrated Global Supply Chains Rolland’s Manufacturing name with Marketing Executive Summary After carrying out increase research on both Asda and the Wal-Mart company, this report highlights the workings and expectations of Wal-Mart and its baste chain. The company has proved to be a great performance for many of those who partner with them, by transforming the way their companies do businessfor the better. They take on that they are tough but fair,and therefore only the near dedicated and willing suppliers make it to do business with the ‘retail giant’. After observing the preliminary findings on Rolland’s it is clear that they have a long way to go before they can consider themselves to be what Wal-Mart are look for- ‘A world-class supplier.’ Price leadership and efficiency is endeavour - Can Rolland’s compete against global prices? Can they vexer to Wal-Mart’s strict timing policies? Do th ey have what it takes to be innovative and creative as a company? Do they have what it takes to achieve international achiever?

This all depends on how well Rolland’s can manage their partnerships, whether they can alter and become responsive to the needs and changing tastes of customers and most significantly whether they can be open minded and realise that success goes beyond profit, it is about growing and developing as a business that is equally important. Contents Lean and Agile...........................................................................................................4 Quality Management.............................................................. ...................................6 ne! ws report Management..............................................................................................7 Cross Functional Approaches....................................................................................8 Strategic...

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