Walt Disney Company

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| From the very beginning, Disneys former Walter Elias Disney fostered the spirit of creativity, innovation and excellence that continues to underlie all of the companys success.Walt arrived in California in the summer of 1923 with dreams and determination, only if little else. He had made a short aim in Kansas City about a little lady friend in a cartoon world, called Alices Wonderland, and he planned to workout it as his pilot film to sell a serial of these Alice Comedies to a distributor. On October 16, 1923, a New York distributor, M. J. Winkler, contracted to discontinue the Alice Comedies, and this date became the formal beginning of The Walt Disney Company. Originally kn induce as the Disney Brothers Cartoon Studio, with Walt Disney and his brother Roy as equal partners, the company short changed its name, at Roys suggestion, to the Walt Disney Studio, which was initially housed in a succession of shopfront buildings in Hollywood before becoming established on Hyperion Avenue.Walt made his Alice Comedies for four years, constantly pushing the visual bounce as well as the studios finances with innovative effects.



In 1927, he decided to move to an all-cartoon series, and for its star he created a character named Oswald the Lucky Rabbit. Within a year, Walt made 26 Oswald cartoons, but when he tried to get some supererogatory money from Winkler for a second year of the cartoons, he found out that the distributor had gone behind his back and subscribe up almost all of his animators, hoping to make the Oswald cartoons in his own studio for less money without Walt. Since the distributor owned the rights to Oswald, in that respect was nothing Walt could do. It was a painful lesson for the young cartoon producer. From thence on, he saw to it that he owned everything that he made.Walt straightaway had to come up with a new character. With his chief animator, Ub IWork, Walt intentional a mouse that Walt first...If you want to get a rich essay, order it on our website: Orderessay



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